Ways to organize promotional activities in the enterprise

Today's enterprises operate in market conditions, so they try to organize all aspects of their activities in such a way as to survive and consolidate the position of a large number of competitors, rapidly evolving technologies, new information and materials. In this context, great importance is the problem of organizing promotional activities in the enterprise. The main prerequisite for its rationalization is methodical and routine preparation of advertisements and their rational use in all phases of the advertising process.